Kick-Off Meeting Agenda

Team Introduction
Please take this time to give the team a quick introduction about yourself.

Vision
We believe that all brands have the right to leverage their futures. We are here
to facilitate and sustain this process.

Mission
We are here to help brands unlock the possibilities in their future.

Values
Investigating different creative avenues and concepts helps us execute clients’ visions effortlessly. 

Brand Promise
Brand growth and longevity are our primary focus. 

Our Philosophy
Brand growth and longevity are our north star.

Who We Are
We are a decentralized team with 50+ years of collective experience.
We are unconventional thinkers, we do impactful work, we are realists, dreamers, and futurists with razor-sharp entrepreneurial spirits.

Brand Style
Minimalistic, Futuristic, Concise, Sharp, Symbolic, Bold, Adventurous, Humanistic, and Transparent

Compensation Model 1
The first type of compensation is based on a freelance hourly-rate model.
*Traditional banking and money management apps required

Compensation Model 2
The second type of compensation is based on a PartFi (participate-to-earn) model. We combined decentralized finance with individual participation. Our reward system is based on crypto and blockchain protocols.
*Crypto-based wallets and money management apps required

Target Market
Small business: Most businesses in the U.S. fall under this category. The typical characteristics of a small business are having no more than 1,500 employees and an annual revenue of $38.5 million at most.

Mid-market enterprise: These organizations are larger than small businesses but smaller than large enterprises. They generally employ between 1,500 and 2,000 people and have annual revenue between $38.5 million and $1 billion.

Large enterprise: These organizations are relatively few, but their size and ability to dominate a particular market means that they produce the majority of total revenue when taking into account all business sizes in the U.S.

Brand Voice
Brand voice is the distinct personality a brand takes on in its communications.
Our brand voice: Optimistic, Foward-Thinking, and Result-Driven.

”We are in the business of building iconic, long-lasting brands and engineering inventive work. “

Examples of effective brand voice:
https://www.ebaqdesign.com/blog/brand-voice

What We Do!
App Design

Apparel Design

Brand Identity

Brand Strategy

Collateral Design

Digital Apparel Design

Digital Design

Digital Marketing

Illustration

Marketing Strategy

Motion Graphics

NFT Graphics/Art

NFT Development

Packaging Design

Product Design

Publication Design

Social Media Marketing

Sound Design

Typography Design

UI/UX Design

Video Production

Web Design

Web Development

XR Design

Software
Creative: Photoshop, Illustrator, InDesign

Prototyping: Figma, XD, Sketch

Project Management: Trello, Slack, Bonsai

Video Production: Adobe Premiere Pro, Final Cut Pro

Animation: Blender, Maya

Web Design/Dev: Wordpress, Webflow, Sublime Text, Shopify

Motion Graphics: Adobe After Effects

Email Marketing/Automation: MailChimp

Virtual Meeting: Zoom, MS Teams

File Transfer: WeTransfer, Hightail, Send Anywhere

Our Reading List
Made to Stick: Why Some Ideas Survive and Others Die

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration

Blockchain Bubble or Revolution: The Future of Bitcoin, Blockchains, and Cryptocurrencies


Action Plan
- Update and audit eyeconhaus site
- Define and streamline our workflow
- Maximizing team’s schedule
- Define roles and job descriptions
- Team meeting guidelines
- Client meeting guidelines
- Finalize digital creative brief
- Creating internal newsletters
- Creating external communications
- Define client discovery process
- Closing a client/business
- Client follow up process
- Support charitable causes
- Virtual team building exercises/happy hour
- Benefits and incentives
- Project simulation sessions

Q&A - Open Floor
Ask me anything. I’m listening.