
Kick-Off Meeting Agenda
Team Introduction
Please take this time to give the team a quick introduction about yourself.
Vision
We believe that all brands have the right to leverage their futures. We are here
to facilitate and sustain this process.
Mission
We are here to help brands unlock the possibilities in their future.
Values
Investigating different creative avenues and concepts helps us execute clients’ visions effortlessly.
Brand Promise
Brand growth and longevity are our primary focus.
Our Philosophy
Brand growth and longevity are our north star.
Who We Are
We are a decentralized team with 50+ years of collective experience.
We are unconventional thinkers, we do impactful work, we are realists, dreamers, and futurists with razor-sharp entrepreneurial spirits.
Brand Style
Minimalistic, Futuristic, Concise, Sharp, Symbolic, Bold, Adventurous, Humanistic, and Transparent
Compensation Model 1
The first type of compensation is based on a freelance hourly-rate model.
*Traditional banking and money management apps required
Compensation Model 2
The second type of compensation is based on a PartFi (participate-to-earn) model. We combined decentralized finance with individual participation. Our reward system is based on crypto and blockchain protocols.
*Crypto-based wallets and money management apps required
Target Market
Small business: Most businesses in the U.S. fall under this category. The typical characteristics of a small business are having no more than 1,500 employees and an annual revenue of $38.5 million at most.
Mid-market enterprise: These organizations are larger than small businesses but smaller than large enterprises. They generally employ between 1,500 and 2,000 people and have annual revenue between $38.5 million and $1 billion.
Large enterprise: These organizations are relatively few, but their size and ability to dominate a particular market means that they produce the majority of total revenue when taking into account all business sizes in the U.S.
Brand Voice
Brand voice is the distinct personality a brand takes on in its communications.
Our brand voice: Optimistic, Foward-Thinking, and Result-Driven.
”We are in the business of building iconic, long-lasting brands and engineering inventive work. “
Examples of effective brand voice:
https://www.ebaqdesign.com/blog/brand-voice
What We Do!
App Design
Apparel Design
Brand Identity
Brand Strategy
Collateral Design
Digital Apparel Design
Digital Design
Digital Marketing
Illustration
Marketing Strategy
Motion Graphics
NFT Graphics/Art
NFT Development
Packaging Design
Product Design
Publication Design
Social Media Marketing
Sound Design
Typography Design
UI/UX Design
Video Production
Web Design
Web Development
XR Design
Software
Creative: Photoshop, Illustrator, InDesign
Prototyping: Figma, XD, Sketch
Project Management: Trello, Slack, Bonsai
Video Production: Adobe Premiere Pro, Final Cut Pro
Animation: Blender, Maya
Web Design/Dev: Wordpress, Webflow, Sublime Text, Shopify
Motion Graphics: Adobe After Effects
Email Marketing/Automation: MailChimp
Virtual Meeting: Zoom, MS Teams
File Transfer: WeTransfer, Hightail, Send Anywhere
Our Reading List
Made to Stick: Why Some Ideas Survive and Others Die
David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Blockchain Bubble or Revolution: The Future of Bitcoin, Blockchains, and Cryptocurrencies
Action Plan
- Update and audit eyeconhaus site
- Define and streamline our workflow
- Maximizing team’s schedule
- Define roles and job descriptions
- Team meeting guidelines
- Client meeting guidelines
- Finalize digital creative brief
- Creating internal newsletters
- Creating external communications
- Define client discovery process
- Closing a client/business
- Client follow up process
- Support charitable causes
- Virtual team building exercises/happy hour
- Benefits and incentives
- Project simulation sessions
Q&A - Open Floor
Ask me anything. I’m listening.